smARTvenue Station X

A digital twin and an interactive 3D tour are revolutionising the planning and optimisation of the annual ‘Station X’ event. The innovative technology makes it possible to analyse past scenarios and design future events more efficiently and creatively.

Digital twin for event optimization

For the annual "Station X" event, we created a 3D scan that serves as a digital twin and forms the basis for planning and optimizing future events. As event technology, show elements and decorations evolve every year, the 3D scan provides a realistic representation of the previous event. This enables the team to analyze past scenarios and make adjustments and improvements in virtual meetings.

Tour Station X

Discover the possibilities - our interactive 3D tour gives you a realistic and detailed first impression from the comfort of anywhere.

Virtual tour

Advantages of the solution

Better planning and visualization: The digital twin helps to visually retrace the past event and develop new ideas based on the existing elements.

Efficient team communication: In virtual meetings, event planners can navigate through the digital version of the event together and discuss details to further improve the staging.

Creative evolution: While certain elements are retained, 3D visualization makes it easier to integrate new ideas to create a unique experience every year.

With the digital recreation of Station X, the 3D scan provides an excellent basis for the continuous development of the event. In this way, fascinating stories, surprising events and spectacular shows can be perfectly staged year after year.

How can we help you?

Markus Baldes

Digital Experience Specialist